BCM2 #25: All Targeting Starts with You

Sep 24, 2023

The Business Creator's Marketing Mastermind #25: All Targeting Starts with You

Dan Prudhomme | September 24, 2023

Read on dcprudhomme.me

Read time: 3 minutes

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WHO I’M QUOTING:

"It all starts with you" -Trent Shelton


"Drive: The Surprising Truth About What Motivates Us" by Daniel H. Pink

This book delves into the science of motivation and how understanding individual motivations can be a key factor in targeting and leadership. 

Try it at https://rebrand.ly/wld8zjz. 

WHAT’S NEW IN AI FOR BUSINESS STRATEGY:

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Connect your knowledge with ChatGPT and build an oracle that can instantly answer any question. Add it to your internal Google Docs, Notion, Confluence, Slack, Microsoft Teams, or as a website widget. It will help you track your thoughts and ideas, and create your targeting roadmap. 

Try it at: https://rebrand.ly/jkux63j

ACTIONABLE TIP:

Take time today to reflect on your goals, whether in business, personal development, or life in general. Identify one specific action you can take to better understand your target audience or to work towards your personal objectives.

Small, proactive steps can lead to significant progress.

Your original statement effectively conveys the concept and its relevance in different contexts. It provides a clear understanding of how this idea applies to marketing, self-improvement, and personal responsibility.

The action tip aligns well with the overall message, encouraging individuals to take proactive steps toward your goals.

SUCCESS STORY:

The UPS Store's Personalized Approach

At a UPS Store in metro Orlando, the owner recognized the power of personalization in her business strategy. She understood that "All Targeting Starts with You" meant tailoring services to individual customer needs.

Marketing and Advertising: The owner carefully analyzed the diverse customer base in her neighborhood. She noticed that local businesses often required flexible shipping solutions and printing services. To cater to this, she launched targeted advertising campaigns, offering personalized shipping plans and printing packages tailored to each client's specific needs.

Self-Improvement: The owner also applied the concept to her own skills. She attended workshops and training sessions to improve her knowledge of shipping regulations, printing techniques, and customer service. This self-improvement empowered her to provide even better support to her customers.

Responsibility and Accountability: The owner's commitment to accountability was evident in her willingness to resolve issues swiftly. She took ownership of any service hiccups and ensured her customers left satisfied, leading to repeat business and positive word-of-mouth referrals.

Over time, this UPS Store became a thriving hub for local businesses and individuals alike. The owner's personalized approach, informed by the idea that "All Targeting Starts with You," not only boosted her business but also made her a respected figure in her community. It serves as a testament to the power of understanding and meeting the unique needs of customers and taking responsibility for one's success.

  

Q&A:

A lot of continued questions on targeting when it comes to targeting success from within. 

Here are the topic Q&As on the concept of all targeting starting with you. 

Q: How does "All Targeting Starts with You" relate to marketing and advertising?

A: It emphasizes understanding the audience.

Q: What's the self-improvement aspect of this concept?

A: It begins with introspection.

Q: How does this concept promote responsibility and accountability?

A: It encourages proactive choices.

Feel free to ask more questions or delve deeper into specific aspects of the topic!

If you have any questions or requests like the above Q&A example regarding response, please feel free to DM or email me at [email protected]. I'm always happy to connect, impact, and share.

UNLEASHING YOUR INNER MASTERMIND:

Unlocking Your Potential: 'All Targeting Starts with You' empowers you to take charge of your path, whether in business, self-improvement, or personal responsibility. It's the key to unleashing your inner mastermind."

Action Item: 

Identify one goal or area where you can apply this concept today, and take proactive steps toward achieving it.

RESOURCES

Revolutionize Your SMB's Social Media Game - The "Must Have" 10 Growth Strategies to Check Off Now!  Download now

Read past issues of The Business Creator's Marketing Mastermind in The Business Creator's Marketing Mastermind Newsletter

Read past issues of Solve to Learn in Solve To Learn Newsletter.

 

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